When they created their watchmaking business in Granges, Switzerland in 1888, the Kurth brothers Adolf and Alfred established the brand’s basic principles – reliability, precision and innovation. The spirit of the famous Certina brand is brought to life by a tradition of uncompromising excellence and the guaranteed use of the finest components and materials – titanium, 316L stainless steel, sapphire glass, and the renowned ETA Swiss Made movements. To this day, the company has built its reputation on the quality of the watch movements made by the Kurth brothers.
As the Swiss leader in mid-range sporting watches, Certina has become the champion of outstanding quality at an affordable price. From its very inception, the company has shown a keen interest in the world of sport. The introduction in 1959 of the concept of double security is a significant example of this, raising water and shock resistance to previously unattained levels.
Certina has a long-standing commitment to sport, and motor racing in particular. It has stood next to an ever-growing list of great sport stars such as Mike Doohan, Alex Crivillé, Petter Solberg, Sete Gibernau, Thomas Lüthi, Timo Glock, Robert Kubica and also boxing legend Muhammad Ali. Since 2005, Certina has been Official Partner of the Sauber F1 Team.
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